HEATING UP THE HIGH STREET FOR SUMMER

HEATING UP THE HIGH STREET FOR SUMMER

3 HEATING UP THE HIGH STREET FOR SUMMER Challenge Curvissa asked us for a multi-channel Summer 2020 campaign that would further their ambition to become the fashion destination for plus size women. The campaign needed to have its own seasonal creative, but...
STEPPING INTO SPRING WITH STYLE

STEPPING INTO SPRING WITH STYLE

3 STEPPING INTO SPRINGTIME WITH STYLE Challenge Curvissa had a vision to become the high street destination for women’s plus size fashion, but a disjointed marketing strategy was failing to engage their existing 35+ audience and recruit new customers. They needed...
KEY LIFE MOMENTS INSPIRE MENS FASHION

KEY LIFE MOMENTS INSPIRE MENS FASHION

; KEY LIFE MOMENTS INSPIRE MENS FASHION Challenge Once a contender in the UK’s plus size menswear market, Jacamo had lost its fashion relevance and in consequence were becoming an online-only retailer. Our challenge was to develop a new strategic and creative campaign...
LET SUMMER SET YOU FREE CAMPAIGN

LET SUMMER SET YOU FREE CAMPAIGN

; LET SUMMER SET YOU FREE CAMPAIGN Challenge Empowered by the ‘More Than Our Bodies’ platform we delivered for spring 2019, Simply Be needed another multi-channel campaign that captured the epic summer mood of freedom and self love. Our brief supplied by strategic...
THE CAMPAIGN THAT BECAME A MOVEMENT

THE CAMPAIGN THAT BECAME A MOVEMENT

; THE CAMPAIGN THAT BECAME A MOVEMENT Challenge Simply Be is one of the UK’s leading plus sized fashion specialists catering to young women seeking trend driven clothing in sizes 12-32. Our brief came from strategic consultants Create The Avalanche, who asked us to...