by Robin | Oct 18, 2021
3 HEATING UP THE HIGH STREET FOR SUMMER Challenge Curvissa asked us for a multi-channel Summer 2020 campaign that would further their ambition to become the fashion destination for plus size women. The campaign needed to have its own seasonal creative, but...
by Robin | Oct 17, 2021
3 STEPPING INTO SPRINGTIME WITH STYLE Challenge Curvissa had a vision to become the high street destination for women’s plus size fashion, but a disjointed marketing strategy was failing to engage their existing 35+ audience and recruit new customers. They needed...
by Robin | Oct 15, 2021
; KEY LIFE MOMENTS INSPIRE MENS FASHION Challenge Once a contender in the UK’s plus size menswear market, Jacamo had lost its fashion relevance and in consequence were becoming an online-only retailer. Our challenge was to develop a new strategic and creative campaign...
by Robin | Oct 14, 2021
; LET SUMMER SET YOU FREE CAMPAIGN Challenge Empowered by the Simply Be ‘More Than Our Bodies’ platform we delivered for spring 2019, Simply Be needed another multi-channel campaign that captured the epic summer mood of freedom and self love. Our brief supplied by...
by Robin | Oct 12, 2021
; THE CAMPAIGN THAT BECAME A MOVEMENT Challenge Simply Be is one of the UK’s leading plus sized fashion specialists catering to young women seeking trend driven clothing in sizes 12-32. Our brief came from strategic consultants Create The Avalanche, who asked us to...
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